Investing in the right pandemic-driven tech trends



We have heard a lot of discussion around the Covid-19 pandemic and tech, specifically how the pandemic has been affecting lives, businesses and processes. Individuals and organizations have started to rely more on technology, but this got us thinking: how do we tell the temporary adoptions from those that will stay because they have had an undeniable impact? At Pitcher, we believe this question has a rather straightforward answer and is part of evolution itself. 

Some technologies reduce complexity while making our work easier, delivering substantial quality and added value while reducing costs and individual efforts, and it’s these trends that are here to stay.

Digital process innovation, simplicity, customer excellence, global team alignment and providing business insights are the key drivers for adopting these technologies, now and in the post-pandemic ‘normal’.

According to the Forbes Technology Council, made up of successful CIOs, CTOs and executives from all over the world, 16 pandemic-driven technologies are here to stay and should be invested in. Let’s check out some that are related to the business sector:

1. Security education:
Individual awareness has increased around the security risks arising from doing almost anything online. Changing risky behavior together with investing in technology that works hard to keep businesses secure, is critical.

2. Software as a service and cloud investments:
This includes technology that enables remote working, remote building of applications and remote operations. We are in an age of constantly wanting to experience new things, and this also applies to technology thanks to the cloud.

3. Accelerated adoption of automation technology:
This trend will continue to grow and expand as users benefit from increased quality and reduced operational costs.

4. ‘Remote work first’ mindset:
This has obvious advantages from a hiring perspective, but also to ensure business continuity.

5. E-commerce penetration, cashless and online purchases:
E-commerce has seen years of growth in only a few months and many of the changes in buying behavior will be sticking around.

6. Virtual retailing:
Bridges the gap between online and in-store, bringing human connection to e-commerce experiences.

7. Voice-enabled interactions:
Voice AI will make the customer experience safer and more convenient with voice-enabled payments, touchless kiosks and AI-assisted shopping at the point of sale or in restaurants.

8. Expanded use of virtual reality beyond gamification:
Businesses are using VR to hold conferences, train and connect employees. VR will play a big part in shaping our future human interactions