MSD commercial trade channels: a significant improvement in sales performance

MSD CTC reports significant improvements in sales performance due to streamlined and automated processes compared to the company’s previous approach which was based on the use of email and manual/Excel sheets. In the aforementioned markets, where it’s common for pharmacies to switch to competing products, product awareness has increased and sales reps had become more […]

Improving sales force effectiveness: 6 continents and 3,000 users

The end result of implementing Pitcher was that it improved employee motivation by giving them a voice and involving them in the marketing loop for content improvements. Optimum communication made the organization more agile and allowed it to respond faster to changes in the industry and direct messages from veterinarians. Sales reps have experienced considerable […]

Pitcher in the virtual communication space: easily develop, manage and publish content to boost user adoption of a legacy content management system

The PITCHER CONNECT ePLAYER was implemented for the customer within 12 weeks. It was integrated with the company’s global professional portal, tested and approved by the customer even before the envisioned time frame. Interaction data could now be leveraged via Pitcher’s analysis and insights modules to understand authenticated HCPs’ behavior. Customer data could be directly […]

MedTech: faster sales and field marketing teams and significantly increased productivity

Pitcher’s cutting-edge technology has helped this enterprise to power a modern, digitally enabled, and immensely nimble sales force. The solution combines sales, digital content, marketing management, account strategy, and planning with a graphically rich and intuitive mobile solution that helps sales and field marketing teams become faster and more productive. Inventory Management Pitcher’s out-of-the-box offline […]

Quality of HCP interactions increased and reduced printed costs by 70%*

Quality of HCP interactions increased and reduced printed costs by 70%* One of the largest pharmaceutical manufacturer in the Middle East with global operations sells licensed generic medicines. Since 2016 over 1000 representatives in 13 countries relies on Pitcher every day.    Situation & Challenges Before Pitcher, the company used various pieces of software and […]

IBSA boosts its sales performance and drives customer engagement through insights

About IBSA IBSA is the largest owner-managed pharmaceutical company in Switzerland, and ranks among the country’s top 25 pharmaceutical companies, with a revenue of approximately 65 million CHF. IBSA was Pitcher’s first customer, and the company still relies on Pitcher’s sales enablement platform for its commercial operations. We have enjoyed a long and trusted partnership […]

FUJIREBIO: Customized mobile knowledge-sharing, field sales and marketing enablement


Biotech company Fujirebio moves to Pitcher for flexible and customized mobile knowledge-sharing, field sales and marketing enablement based on strong integration with backend CRM and central content distribution platform. About  Fujirebio is a global leader in the biotechnology sector. The company was founded in 1950 and is headquartered in Tokyo. It is specialized in the […]